Intrinsic Motivation: Our First Fedex Day…(By Rob van Lanen)
21 juni 2011 Geef een reactie
By ROB VAN LANEN, Teammanager ICT, PAT Learning Solutions.
The topic of intrinsic motivation has gotten my attention for a while now. The book “Drive – the surprising truth about what motivates us” from Daniel Pink contains some real eye-openers on this subject. This book should be mandatory reading material to (people) managers. For the short version, you can also watch this animated youtube RSA Animate: Drive.
Update: Rini van Solingen recorded a videolog with me, discussing the topic. You can check it out here:
http://www.youtube.com/watch?v=Q0d4T44DL08&feature=player_embedded
A personal explanation of the book is as follows (partly quoted from the book): The current business operating system Daniel talks about – which is built around external, carrot-and-stick motivators – does not work any more. It desperately needs an upgrade, and science shows the way. The upgraded model for motivation contains three elements:
- Autonomy – the desire to direct our own lives
- Mastery – the urge to get better and better
- Purpose – the yearning to do what we do in service of something larger than ourselves.
My conclusion: motivation should be about self-directed devotion (= autonomy) in order to get better and better (= mastery) at something that matters (= purpose).
As a manager of the development team of PAT Learning Solutions in the Netherlands, I decided to organize a FedEx Day. The concept of a FedEx Day is mentioned in the book. It is a 24 hours timeframe of self-directed work. The participants can select their team, think of a project to work on and choose a technique. It is called FedEx, because you have to deliver overnight, like the parcel delivery company. There is only 1 rule: if you participate, you demonstrate the results to the company! No matter what happens. Participation is highly recommended, yet voluntary.
I was inspired for the idea by Atlassian, an Australian software company. You can find an excellent FAQ on their website, which really helps if you want to organize such an event yourself. Rumor has it that Google’s GMail and Facebook’s Like button originated on initiatives like FedEx Day and 20% time at Google and Facebook. I figured that it would be fun and beneficial to the company if my team would get the opportunity to excel in our own Fedex Day. We started at 2 PM on Monday and stopped at 4 PM on Tuesday. We created a one-hour timebox to demonstrate the results to the company. The non-IT colleagues voted and we awarded prizes to all participants. In our true Scrum inspect-and-adapt ways, everybody left their feedback using the Feedback Door concept for retrospection.
Observations:
- Almost all developers participated.
- Participants were completely self-organizing. No interventions from management.
- A lot of developers were working late for their project. Three of them even spent the night in their sleeping bag at our company (!).
- Feedback from non-IT colleagues was very positive. I am sure we will have another FedEx day in a few months, possibly with more non-IT colleagues joining.
- One of the projects, a traffic light information radiator for our build server is up and running!
- The ideas will be validated by our product strategy team.
- The participants employed a lot of Scrum and XP practices: timeboxes, pair programming, inspect-and-adapt. Good to see we apply the concepts “outside work”.
And here are our winners with the demo of a mobile application connected to our flagship product.
Update: PAT Learning Solutions arranged a brand new foosball table. They surprised the development team with this table. They thanked them for their great improvements on our flagship product, PulseWeb, and our first FedEx day. This top-quality foosball table is sponsored by our partner Afas, in the light of our partnership regarding the Profit-PulseWeb connector. Thanks, Afas!
PAT Learning Solutions’ CEO’s playing foosball with FedEx Champions…
Update 2: Product Manager and agile buddy Menno Jongerius also blogged, please check out his post Fedex days – an absolute must.
Update 3: You can checkout a fast-forward video of the buzz in our team room during this day below
I want to thank everybody who participated in this event. May the FedEx be with you!
Regards,
Rob
W: http://www.fanlan.nl
T: @robvanlanen
Fedex, dat is toch het amerikaanse postbedrijf?

In een klassiek softwaremodel is het zaak om van tevoren, via uitgebreide informatie analyse, functionele ontwerpen en technische ontwerpen de volledige scope van een ontwikkelproject in kaart te brengen. In de agile methodologie wordt uitgegaan van het zo snel mogelijk ontwikkelen en vermarkten van software in kleine iteratieve processen. Hier ligt geen dichtgetimmerd functioneel ontwerp aan ten grondslag, maar intensieve communicatie met stakeholders zodat prioriteiten voortdurend kunnen worden bijgesteld.


